⚡️Lyndsey Hein ⚡️

Hutch Kitchen

While working at FLIPP, I was tasked with the creation of a kitchenware brand. I designed a modern, sleek brand identity along with an e-commerce presence as elegant as the items being sold. Hutch Kitchen is luxury made product, at an affordable price.


The Hutch logo was made to be strong, bold and easily recognizable. The logo mark is a representation of an actual hutch that encompasses all of its letterforms. The wordmark for Hutch is a balanced, custom made typeface.

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For FLIPP Advertising
Digital Director // Cam Marshall
Developer // Brett Eveson